幸运飞艇是揭阳

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市場下沉,消費增添新活力

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市場下沉,消費增添新活力

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人工智能朗讀:

當前,以中小城市及農村地區為代表的下沉市場發展態勢如何?面臨哪些挑戰和機遇?

幸运飞艇是揭阳GUANGMINGRIBAO2019NIAN10YUE31RIXUN “XIAOZHENQINGNIAN”HUOLE。WULUNSHITAMENGONGXIANDEDIANYINGPIAOFANG,HUANSHIZAIWANGGOUZHONGZHANXIANCHUDEQIANGDAGOUMAILI,DOURANGRENGANDAOJINGTAN。ZHEYEZHESHECHUWOGUOXIAOFEIZHENGZAIXIANGDIXIANCHENGSHIXIACHENDEQUSHI。BUFENDIANSHANGPINGTAIDEJIAOYIDASHUJUXIANSHI,2019NIANSHANGBANNIAN,WOGUOXIANYUJINONGCUNDIQU,XIANSHANGXINYONGHUSHUHEXIAOFEILIANGZENGCHANGZUIKUAI,CHENGXIANCHUBOBOSHENGJI。

幸运飞艇是揭阳DANGQIAN,YIZHONGXIAOCHENGSHIJINONGCUNDIQUWEIDAIBIAODEXIACHENSHICHANGFAZHANTAISHIRUHE?MIANLINNAXIETIAOZHANHEJIYU?JINHOUYINGRUHEGENGHAOJIFADIXIANCHENGSHIHENONGCUNDIQUDEXIAOFEIQIANLI?JIZHEJIUCIJINXINGLECAIFANG。

1、“小鎮青年”熱愛購物

【ANLI】

幸运飞艇是揭阳JINYIDUANSHIJIANYILAI,DUOGELAIZININGBO、SHENZHENDENGDIDEDIANDONGYASHUAQIYE,YIKAOBAIYUANDANGDEGAOXINGJIABICHANPIN,XIYINLEDALIANGDIXIANCHENGSHIHENONGCUNDIQUDENIANQINGXIAOFEIZHE,ZAITIANMAODENGDIANSHANGPINGTAISHANGCHUANGZAOLE“YIFENZHONGMAICHU1.4WANJIANDIANDONGYASHUA”DEXIAOLIANG“QIJI”。NINGBOSAIJIADIANQIYOUXIANGONGSIGUONEISHICHANGFUZERENLIAOPINGPINGSHUO,TONGGUODIANSHANGPINGTAI,CHANPINNENGGOUKUAISUCHUDADIXIANCHENGSHIHEGUANGDANONGCUNDIQU,CUJINXIAOFEIZENGCHANG,ZHEZAICHUANTONGQUDAOSHIWUFASHIXIANDE。

“QIANJITIANWOZAIWANGSHANGMAILEYIKUANDAPINGMUDIANSHI,HUANYOUYITAOZIJIXIHUANDESHOUBANWANJU,HENKUAIJIUDAOHUOLE。”JIAZHUSHANDONGSHENGMOUXIANJISHIDE“XIAOZHENQINGNIAN”WANGWENTAOSHUO,XIANZAIGONGZUOWENDING,SHOURUYEZAIZHUJIANZENGCHANG,“MAIMAIMAI”BIANDEGENGPINFAN、GENGYOUDIQILE。TASHENBIANYOUHENDUOPENGYOUDOUXIHUANZAIWANGSHANGGOUMAIDIANDONGYASHUA、TIZHICHENG、CHEZAIXIAOBINGXIANGDENGCHANPIN。

幸运飞艇是揭阳RUJIN,“XIAOZHENQINGNIAN”ZHONGDE“DUOSHOUDANG”YUELAIYUEDUOLE。ZHIFUBAOSHUJUXIANSHI,JINNIAN“SHIYI”HUANGJINZHOU,SUIZHUYIDONGZHIFUDEPUJI,SANXIANYIXIACHENGSHIXIAOFEIPINCITONGBIZENGCHANG50%YISHANG,XIANCHENGXIAOFEIPINCITONGBIMENGZENGJIN90%。

“ZAIGUOQUDELIANGNIANDUOSHIJIANLI,TAOBAO、TIANMAOMEINIANDOUSHIXIANCHAO1YIDEXIAOFEIZHEZENGCHANG,GAODA70%DEXINYONGHULAIZIYUXIACHENSHICHANG。”TIANMAOZONGCAI、TAOBAOZONGCAIJIANGFANSHUO,LAIZIXIACHENSHICHANGDEXIAOFEIZHEZAIDENGLUTAOBAO、TIANMAODEDIYINIANJIUHUICHANSHENGCHAOGUO2000YUANDEXIAOFEIE,CHONGFENSHUOMINGZHEXIEXIAOFEIZHETONGYANGYOUZHUJUDADEXIAOFEIQIANLI。JIANGFANYUCE,JINNIAN11YUE11RIDANGTIAN,JIANGYOUCHAOGUO5YIYONGHUCANYUTIANMAO“SHUANGSHIYI”,FANGWENSHOUJITAOBAOHESHOUJITIANMAODEYONGHULIANGJIANGZENGCHANG1YI。

AIMAI、NENGMAIDE“XIAOZHENQINGNIANDUOSHOUDANG”,SHENZHIRANGBUSHAOPINPAIZHUANMENGENJUTAMENDEXUQIUDINGZHISHANGPIN。OULAIYAZHONGGUOSHOUXIZHIXINGGUANFEIBORUIJIESHAO,JINNIAN9YUE,BALIOULAIYAPINPAITONGGUOLINGTINGHULIANWANGSHANGDEXIAOFEIZHEXINSHENG,TUICHULE“LINGDIANSHUANG”,ZHEKUANZHUANMENWEI“XIAOZHENQINGNIAN”“FANXIANGDINGZHI”DESHANGPINSHANGSHIDANGTIANJIUSHOUCHULE10WANDUOJIAN。

幸运飞艇是揭阳“YUELAIYUEDUODESHUJUBIAOMING,‘XIAOZHENQINGNIAN’YICHENGWEIWOGUOXIAOFEIXINZHULI。”ZHONGGUOHONGGUANJINGJIYANJIUYUANYANJIUYUANWANGYUNSHUO。YIFANGMIAN,ZHINENGCHANPINDEGUANGFANSHIYONGTUIDONGLEYIDONGZHIFUDEPUJI。LAIZIFENQILESHANGCHENGDESHUJUXIANSHI,JIEZHIJINNIAN8YUE,ZHINENGSHOUJIDEJIAOYIETONGBIZENGCHANG80%,QITAXIANGGUANSHUMAZHINENGCHANPINDEXIAOSHOUYETONGBIZENGCHANG60%YISHANG;LINGYIFANGMIAN,BAOKUO“XIAOZHENQINGNIAN”ZAINEIDE“90HOU”“95HOU”DENGNIANQINGQUNTIJIANJIANCHENGWEIXINYIDAIDEXIAOFEIZHULIJUN,TAMENGENGPIANAISHIYONGZHINENGCHANPINHEYIDONGZHIFU。DUOZHONGYINSUYETUIDONGLEWOGUOZHINENGZHIZAOYEDEFAZHAN。

幸运飞艇是揭阳ZAINONGCUNJUMINSHOURUZENGCHANG、XIANSHANGXIAOFEIQUDAOXIANGXIANGCUNSHICHANGXIACHENYIJINONGCUNXIAOFEISHICHANGHUANJINGGAISHANDENGYINSUDEDAIDONGXIA,NONGCUNSHICHANGXIAOFEIQIANLIYEZAICHIXUSHIFANG。QIANSANJIDU,XIANGCUNXIAOFEIPINLINGSHOUETONGBIZENGCHANG9.0%,ZENGSUBICHENGZHENGAO1.0GEBAIFENDIAN。QIANSANJIDUXIANGCUNXIAOFEIPINLINGSHOUEZHANSHEHUIXIAOFEIPINLINGSHOUZONGEDEBIZHONGWEI14.5%,XIANGCUNSHICHANGZHANBIWENBUTISHENG。

幸运飞艇是揭阳ZHUANJIARENWEI,DANGQIAN,WOGUOXIAOFEIZHENGCHENGXIANCHUCONGYIERXIANCHENGSHIXIANGDIXIANCHENGSHIHENONGCUNDIQUXIACHENDEQUSHI。TIANMAO、TAOBAO、JINGDONGDENGDIANSHANGPINGTAIZAIXIACHENSHICHANG“QUANFEN”WUSHU,DOUYIN、KUAISHOUDENGXINJINHULIANWANGGONGSIXUNSUJUEQI,“PINTUAN”XIAOFEIMOSHIRIJIANHUOBAO,LAIZIDIXIANCHENGSHIHENONGCUNDIQUDEXIAOFEIZHEMENZHENGZAIYIQIQIANGDAGOUMAILI,WEIXIAOFEIZENGTIANXINHUOLI。

幸运飞艇是揭阳ZHONGGUOXIAOFEIZHEXIEHUIFUMISHUCHANGDONGZHULIBIAOSHI,NALIYOUXUQIU,NALIJIUYOUSHICHANG,SHICHANGXIACHENGEIXIAOFEIZHETIGONGLEGENGDUOXUANZE,SHIJINGJIFAZHANZIRANERRANDEGUOCHENG。

2、市場監管不可缺位

【SHUJU】

SHUJUXIANSHI,JINNIANERJIDU,YIDONGZHIFUYEWULIANGZENGCHANGJIAOKUAI,YINXINGYEJINRONGJIGOUCHULIDIANZIZHIFUYEWU536.71YIBI,JINE597.21WANYIYUAN。QIZHONG,YIDONGZHIFUYEWU237.34YIBI,JINE79.46WANYIYUAN,TONGBIFENBIEZENGCHANG59.03%HE26.37%。YIDONGZHIFU、SHUALIANGOUWU、WURENDIANXIAOSHOUDENGMOSHI,BUDUANSHUAXINGUORENDEGOUWUTIYAN。

RUJIN,YIDONGZHIFU、ZHIHUIWULIU、SHEJIAODIANSHANG、WANGYUECHEDENGXINYETAIXUNSUFAZHAN,WANGLUOXIAOFEIJIXUBAOCHIKUAISUZENGCHANG,WEISHICHANGXIACHENCHUANGZAOLEGENGDUOJIYUHETIAOJIAN,DIXIANCHENGSHIHENONGCUNDIQUDEJUDAXIAOFEIQIANLIZHENGZAIKUAISUSHIFANG。

幸运飞艇是揭阳RANER,YEYOUXIAOFEIZHEFANYING,XIACHENSHICHANGHUOREDETONGSHI,YECUNZAIZHUDUOLUANXIANG,BIRUSHICHANGJIANGUANBUDAOWEI,GEZHONG“SHANZHAI”HUOCHONGCHIQIZHONG,RANGRENFANGBUSHENGFANG、TOUTONGBUYI。SHENZHIYOURENRENWEI,XIACHENSHICHANGJIUSHIDIZHIDIJIASHANGPINSHICHANG。

ZAIZHONGGUOZHENGCEKEXUEYANJIUHUIJINGJIZHENGCEWEIYUANHUIFUZHURENXUHONGCAIKANLAI,XIACHENSHICHANGSHIYIGESHICHANGXIFENDEGAINIAN,BUDENGYUFUWUZHILIANGHECHANPINZHILIANGDEJIANGDI,YOURENRENWEIXIACHENSHICHANGSHIDICENGCI、DIZHILIANGDE,ZHEXIANRANSHIYIZHONGFUQIANRENSHI。

幸运飞艇是揭阳ALIBABAJUHUASUANPINPAIYUNYINGZONGJINGLICHENHAORENWEI,XIACHENSHICHANGZHONGYOUHENDUOJIAMAOWEILIECHANPINDEHEXINYUANYINSHIBUKEZHUISU,RUGUOXIANSHANGSUOYOUSHANGPINDOUKEYISHIXIANSHUJUHUA、KESHIHUA,NEIMEPINPAIFANGJIUBUHUIJINXINGJIANPEI,SHANGPINDEPINZHIJIUNENGGOUDEDAOBAOZHANG。“BIMIANSHANGPINHEFUWUDEPINZHICHUXIANWENTI,YAOJIANSHAOCONGSHENGCHANDAOXIAOSHOUDEZHONGJIANHUANJIE,TISHENGXIAOLV。”CHENHAOSHUO。

CHANGYUANLAIKAN,SHICHANGJIANGUANBUKEQUEWEI。DONGZHULIBIAOSHI,ZHENDUIXIACHENSHICHANGZHONGCUNZAIDE“SANWU”CHANPIN、JIAMAOWEILIECHANPINHEGUOQICHANPIN,YIJISHOUHOUFUWUBUDAOWEIDENGWENTI,YAOJINYIBUJIAQIANGJIANDUGUANLI。JINGYINGZHEYAOYIBAOHUXIAOFEIZHEQUANYIWEIDIXIAN,SHULIXIAOFEIZHEYOUXIANYISHI,DUIXIAOFEIZHEFUQIZERENLAI,DANGHAOBAOHUXIAOFEIZHEHEFAQUANYIDEDIYIZERENREN。

“XIACHENSHICHANGYINGGAIWEIXIAOFEIZHETIGONGGENGHAODESHANGPINHEFUWU,ZHEYANGCAINENGDATONGLAOBAIXINGXINGFUSHENGHUODE‘ZUIHOUYIGONGLI’。”DONGZHULISHUO。

幸运飞艇是揭阳XUHONGCAIBIAOSHI,SHICHANGDEXIFENYUSHIZHUXINDEJIHUI、XINDEYAOQIU,QIYEFANG、JIANGUANFANGYAOGONGTONGNULI,ZHIFABUMENYAOJIADAWEIGUICHENGBEN,JIADACHUFALIDU,YINGZAOLIANGHAODESHICHANGHUANJING,ZUIZHONGSHIXIACHENSHICHANGDEXIAOFEIZHECONGZHONGSHOUYI。

3、品質消費將成主流

【XIANXIANG】

幸运飞艇是揭阳ZHOUMOHUWAIPEIPAO、YICHUSHOUNAZHENGLI、CHONGWUDUANQIJIYANG……RUJIN,ZAIXIAOFEIDUOYUANHUA、XIFENHUAQUSHIZHIXIA,GELEIXINXINGFUWUXIAOFEIYINGYUNERSHENG,YUELAIYUEDUOGEXINGHUA、DINGZHIHUAFUWUSHOUDAOXIAOFEIZHEZHUIPENG。GUOJIATONGJIJURIQIANFABUDESHUJUXIANSHI,QIANSANJIDUQUANBUJUMINZUIZHONGXIAOFEIZHICHUZHONG,FUWUXIAOFEIZHANBI50.6%,CHAOGUOJUMINXIAOFEI“BANBIJIANGSHAN”。

“XIACHENSHICHANGBINGBUSHIXINSHIQING,ERSHIYIZHICUNZAI,SHIMEIYOUBEIKAICAIDEJINKUANG,TIAOJIANCHENGSHUHOUJIUHUANFALEGUANGMANG。”SHANGWUBUYANJIUYUANGUOJISHICHANGYANJIUSUOFUZHURENXIAOXINYANRENWEI,SHOURUSHUIPINGDETISHENGHEHULIANWANGDEFAZHAN,SHIDEYIQIANNANYICHUDADEXIACHENSHICHANGBIANDERONGYICHUDA,BINGSHIXIANLEGAOSUFAZHAN。

幸运飞艇是揭阳WEILAI,XIACHENSHICHANGDEZENGCHANGQIANLIRUHE?

XIAOXINYANRENWEI,XIACHENSHICHANGJINGLILECHUQIDEBAOFAJIEDUANZHIHOU,JIEXIALAIHUIJINRUPINGWENHEGAOZHILIANGFAZHANJIEDUAN。WOGUOCHENGZHENHUAJINCHENGHUANZAICHIXU,JUMINSHOURUHERENJUNXIAOFEISHUIPINGBUDUANZENGCHANG,HULIANWANG、DASHUJUDENGJISHUKUAISUFAZHAN,5GSHANGYONGBUFACHIXUJIAKUAI,ZHEXIEYINSUHUIDUIXIACHENSHICHANGKUAISUFAZHANTIGONGYOULIZHICHENG,YEQIHELEWOGUOXIAOFEISHENGJIDEQUSHI。

“SUIRAN‘XIAOZHENQINGNIAN’DESHOURUBUYIDINGBIYIERXIANCHENGSHIJUMINGAO,DANTAMENYALIMEIYOUNEIMEDA,HUIYOUGENGWENDINGDEXIAOFEIXUQIU。”XIAOXINYANSHUO,“XIAOZHENQINGNIAN”DUIGAOPINZHISHANGPINHEFUWUDEXUQIUHUIGENGJIAQIANGHUA,PINPAI、PINZHI、KOUBEISHIZHICHENGXIACHENSHICHANGXIAOFEIZENGCHANGDEDONGLI。GONGGEINENGLISHIWEILAIJUEDINGXIACHENSHICHANGJINGZHENGGEJUDEYIGEHEXINYAOSU。SHENGCHANSHANG、DIANSHANGQIYEYAOJINGZHUNJUJIAOXIAOFEIZHEXUQIU,TIGONGGENGDUODEYOUZHISHANGPINHEFUWU,JINYIBUJIFAXIACHENSHICHANGDEXIAOFEIQIANLI。

ZHONGGUOMAOCUHUIYANJIUYUANGUOJIMAOYIYANJIUBUZHURENZHAOPINGBIAOSHI,TOUGUODASHUJUKEYIKANDAO,PINZHIHUAYUELAIYUECHENGWEIXIAOFEIZHULIU。XIAOFEISHENGJIDAQUSHIXIA,DUISHANGJIATICHUGENGGAOYAOQIU,RUHEJINYIBUCHUANGXINGONGGEI,GENGHAOMANZUXIAOFEIZHEDUIMEIHAOSHENGHUODEXUQIU,SHISUOYOUDIANSHANGHEPINPAIXUYAONULIDEFANGXIANG。

“WOGUOZAIXIANLINGSHOUHEXIAOFEIFAZHANDAOLEXINJIEDUAN,JINHOUYAORANGDIXIANCHENGSHIHEGUANGDANONGCUNDIQUDEXIAOFEIZHEYOUGENGHAODEXIAOFEITIYAN,XIANGSHOUHECHENGSHIRENQUNYIYANGDEPINZHISHENGHUO。”JIANGFANBIAOSHI,YAOTUIDONGWOGUOZHIZAOYEQIYESHIXIANZHUANXINGSHENGJI,BUDUANTIGAOGONGGEINENGLIHEZHILIANG,RANGWOGUODIXIANCHENGSHIHENONGCUNXIAOFEIZHEKEYIMAIDAOPINZHIHAO、JIAGESHIHUIDESHANGPIN。

今年以來,推進個人所得稅改革、持續推進減稅降費、提高最低工資標準、大力穩就業等政策“大禮包”紛至沓來,持續釋放的政策紅利將有效增加居民可支配收入,為消費平穩增長夯實基礎。與此同時,隨著我國消費環境改善,以及更多優質供給的出現,“小鎮青年”和農村地區的消費者們必將展現出強大的購買力,為我國消費增添新活力,推動我國經濟實現高質量發展。(本報記者劉坤)

[責任編輯:田志強]